

His vision was to push Kimberly-Clark into the consumer paper-products industry, ensuring it could achieve greatness or perish. Despite facing cancer and facing a long life, Smith remained committed to his work schedule and remained a strong leader in the consumer paper-products industry. He was a visionary who fought for the survival of his company, Kimberly-Clark, and brought his ferocious resolve to rebuild it. This remarkable increase was made even more remarkable when considering companies that had previously been unremarkable.ĭarwin Smith, a humble farmer-town boy, was a visionary who transformed a struggling company into a great one. The good-to-great examples that made the final cut into the study attained extraordinary results, averaging cumulative stock returns 6.9 times the general market in the fifteen years following their transition points.The general market rate increased 56 times in 2000 when $1 invested in a good-to-great stock fund. They compared these companies to a carefully selected control group of comparison companies that failed to make the leap or if they did, failed to sustain it. This question led to the development of the book, which explores the inner workings of good to great.The research team identified companies that made the leap from good results to great results and sustained those results for at least fifteen years. However, the vast majority of good companies remain just that, good, but not great.

Bill Meehan, the managing director of McKinsey & Company, once said that truly great companies have always been great. Good schools and government are essential for achieving greatness, and the vast majority of companies never become great because they become quite good. Good to Great PDF Free Download, good_to_great and the social sectors pdf.
